The Power of Rapid A/B Testing: Optimising Email Engagement

The Power of Rapid A/B Testing: Optimising Email Engagement

My Role:

Research, Protoyping, Wireframing

Scope:

2023-24

Stakeholders:

Company Founder, Internal Marketing Manager, External Web Developer

Tools:

Google Analytics, Trello, Figma, Adobe CC

Overview

Approach

Conclusion

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