Client
Sector
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Scope
X
Role
Stakeholders
Name, Role
Name, Role
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Tools
Impact
430%
increase in Qualified Leads
9k
increase in Web Traffic
135%
increase in Engagement
Transforming Haven: From Word-of-Mouth to Market Leader
Haven Property Styling sought a brand identity and online platform to build trust in the property staging market. The challenge was to design a user-friendly interface that clearly differentiated its Unique Value Proposition within a competitive market, while maintaining an authoritative yet approachable brand image.
I crafted a comprehensive design solution that included both a website and branding for Haven Property Styling. The website balances proficiency with user-centric features, utilizing a clean layout and intuitive navigation to establish credibility. The branding reinforces the company's authenticity with a cohesive and warm visual identity, ensuring a consistent and trustworthy image across all platforms.
Through a contemporary design aesthetic and strategic content placement, we emphasized their commitment to results-driven outcomes and education-based marketing, resulting in a website that informs, engages, and converts visitors.
01
Empathetic Research
Conducting in-depth surveys and market analysis to uncover hidden insights.
02
Innovative Concepting
Generating fresh ideas and exploring multiple design directions with sketches and wireframing.
03
Iterative Refinement
Collaborating closely with Haven and responding to feedback in order to perfect the brand identity and website experience.
04
Strategic Implementation
Ensuring the final designs aligned with Haven's business goals and delivered tangible results.


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User Onboarding Flow
03
Account Signup
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03
Account Signup
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Key Learning #1
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Key Learning #2
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